Redesign of
Cashbac Transactional Email.

At the beginning of 2019, Cashbac Product team initiated a major redesign of all its products. Include all email design templates.

Role

UI/UX Designer,
Front-End Developer

Platform/Stack

Email/Web Page,
HTML,
CSS

Tools

Litmus Email,
Visual Studio Code

Company

Cashbac (PT Global Pay Indonesia)

Problem

We send about 60.000 emails per month to our customers. Yet, our emails are redundant, outdated in design, and has confusing content. We had a low open rate as a result.

Outcome

We redesigned 20 emails. Now, we have more a personalized subject line and. The open rate increased 40% on average for most emails.

Redesign of
Cashbac Transactional Email.

At the beginning of 2019, Cashbac Product team initiated a major redesign of all its products. Include all email design templates.

Monthly Statement Email.

Transaction Receipt Email.

Table of Contents

Redesign of Cashbac Transactional Email.

At the beginning of 2019, Cashbac Product team initiated a major redesign of all its products. Include all email design templates.​

Monthly Statement Email.

Transaction Receipt Email.

Table of Contents

Redesign of
Cashbac Transactional Email.

At the beginning of 2019, Cashbac Product team initiated a major redesign of all its products. Include all email design templates.